Tuesday, November 21, 2017

Royal Farms Famous Fresh Chicken Dinner

Most convenience stores have found success selling fresh food with the over whelming  majority of them are known for selling fresh hot coffee and breakfast itmes, others lunch but at Royal Farms they are known for their Chicken Dinner.

While Royal Farms are open 24 hours a day, the c-store is focused on its freshly-prepared foods, like fresh, never frozen chicken. The item can be prepared and breaded on site in a variety of ways, including off the bone, on sandwiches and in salads and that sets it apart from other C-stores according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

Royal Farms has a line of grocerant niche Ready-2-Eat or Heat-N-Eat  items like soda, milk and water, the 5,400-square-foot store and gas station features its own line of snack items, such as Chesapeake-flavored potato chips, nuts and fresh-baked items with  both Indoor and outdoor seating,.

Fresh means fresh at Royal Farms and customers respect and appreciate fresh food according to Johnson.  At one recent New Jersey store opening it was reported that “buzz surrounding the store’s opening continued well into the lunch rush the following day, where cars frequently had to circle the lot to find parking with all of more than 50 parking spaces filled. Motorists started parking on entrance driveways, and wait time for chicken orders timed out at close to 30 minutes.”

What is your brand doing better than the competition?  What are your customers willing to wait for?  Invite Foodservice Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or for product positioning or placement assistance, or call our Grocerant Guru®.  Since 1991 www.FoodserviceSolutions.us  of Tacoma, WA has been the global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869

Monday, November 20, 2017

Cheers to Barnes & Noble Kitchen

Did you ever ask yourself what’s with book retailers and food?  The team at Tacoma, WA based Foodservice Solutions® never has as they have and continue to nourish the intersection interactive participatory grocerant niche foodservice.
Barnes & Noble wants customers to toast the holidays at one of its full-service restaurant concepts that they continue to expand. Success does leave clues and the restaurant development program has proven to be one of Barns & Noble’s successes. 
Some of the new stores have a smaller-format footprint of about 10,000 sq. ft. with seating for 110 in the full-service restaurant and patio. The new format has a counter bar also offers wine and craft beers on tap. The company said the Kitchen was designed to be “a comfortable environment for customers to browse and buy.”
The menu offers a range of appetizers, salads, entrees, shareable items and desserts. Prices for entrees range from $14 for grilled cheese and tomato soup to $22 for plancha-cooked salmon with tabbouleh salad and basil dressing. Side vegetables are $4 to $5. Specialty coffees and other drinks are also on the menu. 
Retailers the ilk of Ikea, Tiffany’s, Tommy Bahama and Pinkies Liquor stores all have retail foodservice programs that are driving incremental sales and profits.  Is your brand expanding?  Would a grocerant niche Ready-2-Eat or Heat-N-Eat fresh food program make sense for you?

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant/ or twitter.com/grocerant

Sunday, November 19, 2017

Bojangles’ Seasoned Fried Thanksgiving Turkeys

Do you want a little extra time with the family this Thanksgiving, then leave your turkey day to Bojangles’. Bojangles has a one-of-a-kind Seasoned Fried Turkey that serves up to eight family members.  The Turkey comes fully cooked and is the perfect grocerant niche Heat-N-Eat mainstay for any family holiday table.
Bojangles Heat-N-Eat turkey is prepared using Bojangles’ proprietary seasoning. The first Oven-baked then fried, the turkey is then vacuum-sealed and frozen to lock in freshness and that authentic, Cajun-inspired flavor and Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® thinks the Bojangles seasoned turkey is a great way to expand the Bojangles brand.
You had better hurry as Bojangles’ says it will probably run out of turkeys. You can pre-order a turkey from your local participating Bojangles’. You can also create an amazing Thanksgiving when you add Bojangles’ holiday favorites like our Mashed Potatoes and Gravy, Green Beans, Bojangles’ Cajun Pintos, Mac ‘n Cheese, Bojangles’ Dirty Rice, and of course, the made-from-scratch buttermilk biscuits. And for dessert, try Bojangles’ hidden gem—the individual baked sweet potato pies.
Grant Springer, senior director and head of culinary innovation at Bojangles’ stated  “If you enjoy spending time with family and friends and savoring quality food without hours of tiring prep work, you need to grab a Bojangles’ Seasoned Fried Turkey,” says. “It seems like everyone is selling turkeys this holiday season, but we guarantee you’ll be able to taste the excellence of our incredibly popular, delicious turkey.”

The price suggested for the Bojangles’ Seasoned Fried Turkey begins at $39.99 at participating locations only. How are your expanding your brand this holiday season?   Are you ready for some fresh ideations? Do your food marketing tactics look more like yesterday that tomorrow?  Visit www.FoodserviceSolutions.us for more information or contact: Steve@FoodserviceSolutions.us Remember success does leave clues and we just may the clue you need to propel your continued success.

Saturday, November 18, 2017

Captain D’s Holiday Happiness

Differentiation does not mean different it means familiar but with a twist according to Steven Johnson, Grocerant Guru® at Tacoma WA based Foodservice Solutions®.  This holiday season Captain D’s is focusing on the family; making meal time a happy time by making it fresh, making it simple, by  time saving time cooking giving consumer more time to spend with the family, shop or just watch sports.
Captain D’s, created the ultimate family meal experience to help take the stress out of figuring out meal time. This year staying true to the brand, Captain D’s is offering a seasonal special on their 10 Piece Family Fish Meal. For only $19.99, a family of four to six people can sit and enjoy 10 pieces of Captain D’s famous batter dipped fish, complete with two family-style sides and plenty of hushpuppies.
Bob Kraut, Chief Marketing Officer of Captain D’s stated “The holidays are a joyous time but as we all know too well, can also lead to not enough ‘time in the day.’ That’s why at Captain D’s we want to help families take a moment to relax and enjoy a wholesome, quality meal together,” ..  “We’re excited to offer this Family Meal Deal for the first time ever; we think it’s the perfect balance of value and satisfaction for those busy times when cooking is just not an option.”
Yet there is more as this Black Friday, Captain D’s is encouraging folks to pass on the poultry, and enjoy something different: a freshly prepared fish meal made with high quality ingredients at an affordable price. Expanding their platform of  customer interactive D’s Club members will receive an exclusive offer to encourage them to stop in during their shopping as well as special e-gift cards for Facebook fans on Cyber Monday. 
It doesn’t stop at fish, though. The 48-year-old brand is standing by its commitment to making affordable seafood available to everyone with other seasonal offers for families, with a wide variety of choices from the Ultimate Seafood Platter to the all-new 36-piece Butterfly Shrimp Platter. How is your brand saying Happy Holidays?

Are you trapped doing what you have always done and doing it the same way?  Interested in learning how www.FoodserviceSolutions.us can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization?  Email us at: Steve@FoodserviceSolutions.us or visit:  www.FoodserviceSolutions.us for more information.

Friday, November 17, 2017

Is the Chain Restaurant Business Model Relevant?

What’s for Dinner is the age old question was once the foundation that fueled the growth of the restaurant industry. Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® has been tracking when consumers start planning dinner since 1991 and continues to find that at 4PM today 62.73% of consumer still do not know what’s for dinner.  However we know now that consumers are opting for options other than restaurants.

The simple fact is consumers have more options to select from and many do not include going out to eat at a restaurant.  Much of the desire not to dine out can be traced back to the 65 Inch HDTV Syndrome according to Johnson. Competition for the restaurant industry customer is coming from Drug Stores, Furniture Stores, Clothing Stores, Convenience Stores, and Grocery stores.
You know it a serious threat with 60,173 unit 7-Eleven is investing heavily in grocerant niche Ready-2-Eat and Heat-N-Eat fresh food. 7-Eleven is testing 15 new prepared food items that range from Italian to Asian and Mexican flavors.
7-Eleven meal offerings look a lot like the prepared meals that are selling fast in the frozen food court at your local grocery stores except they are fresh prepared. In fact they resemble the meals and meal components offered by Pret A Manger, fresh&co, Snap Kitchen.  In fact today 160 million consumers visit a convenience stores every day in the US and 76% of convenience store customers purchase foodservice items with a drink according to Coca Cola USA.
Recently the NPD Group found, about two-thirds of consumers buy premade meals at least once a week. And that’s up nearly 70% from the firm’s 2010 data, when one in five consumers purchased a prepared meal in a given week.
Food industry research icon Bonnie Riggs of the NPD Group stated “Consumers use QSRs, convenience, and grocery stores interchangeably for fast food, particularly when they find the same quality and variety,” “The lines between retail foodservice and QSRs are blurring for consumers, and these channels are competing for visits from consumers looking for a quick meal or snack.” 
Regular readers of this blog know that’s what our own Grocerant Guru® has been pontificating since 1991. One things that 7-Eleven does better than more other food retailer is leverage the size of the chain to drive chain restaurants nuts with a threating price point according to Johnson.  The new meals begin at $3.99-$4.99 and cover the spectrum of trendy flavors and dayparts
 Kelly Buckley, 7‑Eleven vice president of fresh food innovation stated “Younger demographic groups, in particular, are constantly snacking throughout the day versus eating three traditional meals.” Buckley, formerly from Applebee’s and Pizza Hut, represents another existential threat. As c-stores try to gobble up the prepared food market, they are pulling talented executives from the restaurant industry.
Albertsons, the 2,600- unit grocery chain, is acquiring meal kit company Plated. This deal will make Plated the first onmichannel meal kit with national scale. So at 4 PM when your customer is looking for dinner we ask Why will they continue to come to you?

Success does leave clues www.FoodserviceSolutions.us  is the global leader in grocerant niche business development.  We can help you identify, quantify and qualify additional food retail segment opportunities.  Has your company had a Grocerant ScoreCard completed a Grocerant Program Assessment, or new Grocerant niche product Ideation?  Want one?  Call 253-759-7869 Email: Steve@FoodserviceSolutions.us

Thursday, November 16, 2017

Lidl Introduced 'Menu Box' Service aka Meal Kits

Great companies drive growth by doing all of the little things just a little bit better according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. In the case of Lidl this time in   Switzerland they tested a new service for them called Menu Box that delivers ready-to-prepare meal boxes to customers' homes.
Here we would call this service a Meal Kit service because every week Lidl customers receive different recipes and fresh ingredients. The box contains everything needed to prepare three meals, plus basic ingredients like salt, pepper, and oil, as well as fresh herbs or spices.
There are also two options - the 'Veggie Box', which is targeted at vegetarians and vegans, and the 'Original Box', which contains only 100% Swiss meat. Getting local depending on the recipe, Swiss products account for approximately 80% of the contents of the package. Which is another nice touch that help drive sales locally. .
To edify freshness the recipes, which respect seasonality and diversity, are created by cooks and dietitians following the guidelines of the Swiss Nutritional Agency (SGE). The Veggie Box costs CHF 63 (€53.69), while the Original Box is priced at CHF 72 (€61.37) for two people and CHF 108 (€92) for four people. The weekly delivery service can be paused or cancelled at any time.
The Menu Box is packaged by Lidl Switzerland in its Weinfelden distribution centre. Shipment across Switzerland through the national postal service is both free for all customers and climate-neutral. How are you localizing you fresh food offerings? 

For international corporate presentations, educational forums, or keynotes contact: Steve@FoodserviceSolutions.us  the Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  His extensive experience as a multi-unit restaurant operator, consultant, brand / product positioning expert and public speaking will leave success clues for all. Visit: www.FoodserviceSolutions.us for more information

Wednesday, November 15, 2017

Panda Express New Takeout Box

Panda Express continues to expand its platform of Ready-2-Eat family comfort food to-go, delivery, or drive thru ordering heck you can even eat inside at most units.  Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® maintains that Panda Express excels at edifying its brand with consumer expectations.
Panda Express released latest Limited Time Offering (LTO) of its go-to comfort food family, is Peking Pork. The Peking Pork features crispy, lightly battered pork chop bites complemented with green bell peppers and onions tossed in a savory sweet-and-sour glaze.
Panda Express understands America’s inclusive culinary culture.  The Peking Pork is rooted in the bold flavors of its Chinese heritage while satisfying guests’ desires to explore and experience new American comfort food tastes thus edifying both the consumer and brand relevance.   
Jimmy Wang, director of culinary innovation at Panda Express  stated “From the wok to the first bite, Peking Pork is a sensory experience that delivers the bold flavors and nostalgic satisfaction of our favorite Chinese dishes,” …. “As the home of American Chinese food, Panda Express is uniquely positioned to tap into the feel-good emotions associated with our culture’s cuisine.” Is your brand simultaneously edifying the consumer and brand relevance?

Are you ready for some fresh ideations? Do your food marketing tactics look more like yesterday that tomorrow?  Visit www.FoodserviceSolutions.us for more information or contact: Steve@FoodserviceSolutions.us Remember success does leave clues and we just may the clue you need to propel your continued success.